It’s a strange experience, that I’m sure we are all seeing down the high street. Well known brands such as "Woolworths", originally an American company closed down, "Zavvi" another closure previously the "Virgin Megastore" just to mention a few.
It’s obvious the credit crunch is here to stay, an unwelcome guest we will have to deal with as best we can.
As freelancers I think we are always working to a tight budget, always networking and looking for the next project. If things start to get tight consider carefully by hiking your rates, during these difficult times clients are also looking for good deals.
Think about the services YOU are using now critical tools such as Freshbooks and Basecamp for example you may not be able to do without, but review your subscription plan. I know that some online services have rates based on the number of active clients you have. Check through you clients and see if any can be archived, typically they remain in the system but you need to reactivate then to use them – check your provider 1st.
Of course if you feel you cannot increase your rates, work smarter; create a library of code that you can re-use, likewise a library of plug-ins you always use. While this sounds simple it may allow you to push through a project quicker without dropping the quality of your work.
Remember that site you put together months ago? Revisit the client, ask them if they need any updates, the speed at which plug-ins are released you maybe able to provide additional services for their site.
Of course don’t panic, be aware of what’s going on with your business as well as your clients, and check those online services – they’re not going to tell you there is a better subscription option for you.
